Boxoffice Operation : Tuzhe Meri kasam (2003)

Tuzhe meri kasam” is an interesting case of box-office study. Movie opened to dismal response at box-office of around 30-40%. Movie was released on around 100+ prints in 2003 and its capacity over first week was around 3.5 Crore. Despite poor opening, movie was being liked by certain section of audience in interiors and drop over second week was mere 39% and this drop registered when majority of cinemas in metros pulled off the movie from theater In second week. While first week was mere 85 Lakhs against 100+ prints, second week was 52 Lakhs against 70+ prints. Movie settled at 22 Lakhs in fourth week and continued in this range of 20+ Lakhs upto 12 weeks. After 12 weeks 10+ Lakhs business was coming in for next 10 more weeks. This was one of Rarest movies in history of Bollywood which celebrated  silver jubilee with continuing business of lowest possible range. Although economically movie was flop, but it’s wonderful  trending forced the trade analysts to keep the movie in average category. This is one of rare movies who did 500% of its initial business. 

Other notable movies post 90’s, which we can keep in same category are : Sainik (400% of its initial, Semi hit) , Rang (400% of initial, average), Vivah (700% of initial, blockbuster), Baghban (400% of initial, Super Hit) and Bunty Aur Bubbly (350% of initial, Super Hit). 

Week Tuzhe Meri Kasam % Drop
1 0.85  
2 0.52 -39%
3 0.33 -37%
4 0.22 -33%
5 0.21 -5%
6 0.25 19%
7 0.22 -12%
8 0.15 -32%
9 0.17 13%
10 0.23 35%
11 0.21 -9%
12 0.15 -29%
13 0.12 -20%
14 0.11 -8%
15 0.08 -27%
16 0.06 -25%
17 0.04 -33%
18 0.03 -25%
19 0.01 -67%
20 0.008 -20%
21 0.012 50%
22 0.011 -8%
23 0.006 -45%
24 0.006 0%
25 0.001 -83%
Rest 0.01  
Total 4.014  

 Verdict : Average

 — BollyBusiness


~ by Yakuza on July 9, 2010.

5 Responses to “Boxoffice Operation : Tuzhe Meri kasam (2003)”

  1. nice informative information yakuza bhai!!

  2. another good post from yakuza . i just love this box office operation section of urs

  3. yakuza bhaiyya..welcome again…ab aa hi gaye ho to raavan par bhi kuch baat ho jaye….bhool gaye kya uska bhi postmartam karna hai yaar.public demand hai bhai……………

    • Yaar, Ab Raavan ka kya postmortem karun. Movie ka postmortem to already ho chuka hai .. 🙂 , Abhi agar 3-4 crore media ne idhar udhar kar bhi diye hain … to koi farak nahi padta … movie is flop. period.

  4. Guys seen milenge milenge yesterday it was an awesome movie shahid and kareena still look good together will recommend you to watch it this weekend even though its delayed still is an good choice to go with

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