Boxoffice Update : Kati Patang (Kites) Opened Huge
The most anticipated and costliest movie of year 2010 has arrived yesterday on silver screen. Hritik coming to celluloid after hiatus of 2.5 years in his home production has already created much buzz across cine goers. So how was reaction of audience yesterday ? And how movie performed at box-office on previews ? Content of movie was already seemed to be something lacking after watching lackluster promos and it was first reported at bollybusiness that movie is supposedly not up to mark based on Teasers and promos which refuses to induce life. Well, Audience reaction of movie is very much mixed and word of excellence is missing. Reactions are varying from Bad to Good. For costliest ever movie of bollywood till date released on 2300 prints word-wide, Extremely positive reports was mandatory for just breakeven the cost.
At box-office, movie opened to excellent response on advance booking window and preview shows occupied very well on Thursday. Movie has collected around 3+ Crore on Thursday and excellent weekend is given on cards. Due to less running time, kites is screening on maximum number of shows till date for any bollywood movie. Based on number of screens/shows it is commencing and ticket price hike, Kites has potential to collect 21-22 Crore per day on weekend. Expected collections over weekend should be in range of 38-40 Crore. But a big crash after whooping weekend is very much on cards. Movie has two open weeks to perform till Raajneeti come on 4th June.
From the past releases, Badmash company has collected around 26.5 Crore in two weeks and Housefull did Hit business of 67 Crore in three weeks. But all the past releases will not add much from here on, as Kites will dominate box-office this week.