Boxoffice Operation : Shahenshah (1988)
Shahenshah is a 1988 Bollywood superhero film directed by Tinnu Anand and starring Amitabh Bachchan in the title role. The film was produced and directed by Tinnu Anand. The story of the film was written by Amitabh Bachchan’s wife Jaya Bachchan and the screenplay was written by veteran screenwriter Inder Raj Anand who died before the film was released. The film marked Bachchan’s comeback after a three year hiatus during which he had entered politics. Due to the hype of Amitabh Bachchan’s comeback Shahenshah went onto do well at the box office.
|Week||All India Nett Business(Crores)||% Drop|
|Opening||100%, Shattered all previous records of opening weeks.|
|Trending||Good only, considering trending of movies at that time was as stable as can stretch up to 15-20 weeks easily. But after 1982 movies starts releasing on all India basis and trending of movies starts decreasing. Shahenshah has excellent run for almost 10 weeks and then stable at 8-12Lakh per week range for almost 10 Months. Can’t be termed as great, Just OK considering biggest movie of 1988.|
|ROI||Budget was 1.5 Crore. DP of Shahenshah was quite high of around 3 Crore which was almost double of previous bachchan movie Mard in 1985. DS from domestic theatrical run was around 5.6 Crore. Overall it was good earning proposition for distributors. But expectations was little more.|
|Distribution Right||3 Crore (85 Lakhs for mumbai, 60 Lakhs for Delhi/up)|
|Recovery||5.6 Crore Domestic Distribution Share (1.5 Crore share was from Mumbai alone)|
|Relative performance||Very good Compared to other hits like Tezaab, Paap ki Duniya and Qyamat se qayamat tak.|
|Recall value||Good, Always Remember for iconic performance of amitabh as Super Hero.|
|BollyBusiness Note||Opening was extraordinary, Sustain at very high level for around 8-9 weeks, later settle on lower side for around 1 year. Good earner for distributors. Only Movie of 1988 which go past 1.5 Crore distribution share for Bombay circuit. But expectations from movie was sky high. In that terms it really under performed.|
* Revenues from other sources are not known.