Boxoffice operation : Devdas (2002)
Devdas is a 2002 Hindi film based on the Sharat Chandra Chattopadhyay novella Devdas. This is the third Bollywood (Hindi) version and the first colour film version of the story in Hindi. The film is directed by Sanjay Leela Bhansali and stars Shahrukh Khan, Madhuri Dixit, and Aishwarya Rai in the leading roles. At the time of its release, Devdas was the most expensive Bollywood film ever produced, with a reported budget of Rs 50 crores.
Here we are presenting the DETAILED Boxoffice Description of its Performance.
|Week||All India Nett Business||% Drop|
|2||7.25 Crore||-23 %|
Check Details of Weekly box-office figures at the end of this article.
Apart from India, it collects excellent overseas figures of 28 Crore. Total Worldwide Revenue: 33.5(India) + 28(Overseas) = 61.5 Crore . Worldwide distribution share comes to 36 Crore. Devdas was reportedly budgeted at Rs. 42 Crore and 50 Crore including print and publicity cost. Revenues from Worldwide theatrical share comes to Rs. 36 Crore. Revenues from all other sources sums up to Rs. 15 Crore. This yields 51 Crore Return. Movie was produced by Bharat Shah. Devdas was most expensive movie of its time. 50 Crore budget of any movie even in 2010 is considered as huge. On surface level movie incurred Minimal losses.
|Distribution Right||50 Crore Budget|
|Recovery||61.5 Cr. (36 Crore Distribution Share)|
|Relative performance||Very Good Compared to biggest Hit of year Raaz, Kante and Aankhen.|
|Recall value||Very Good, Always remember as decent remake of classic Devdas.|
|BollyBusiness Note||Despite of Good trending in India and abroad, high price tag of movie incurred to minimal losses. Still WOM, Trending, Relative Performance and recall Value are factors which despite of losses enable this movie to come in above average category.|
Verdict : Above Average
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